Consumer Behavior

  • Publication Year: 2015
  • ISBN: 9781680940343
  • Price: $120
  • Publisher: Arcler Press LLC
  • Binding Type: Hardcover

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In this textbook, we provide the information on consumer behavior.Consumer behavior is the study of how individual customers, groups or organizations select, buy, use, and dispose ideas, goods, and services to satisfy their customer.

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